Northern Trail Outfitters (NTO) has a small catalog of items featured in company emails. The NTO marketing team manages what images, copy, suggested items, and call-to-action are used with each item in this catalog within a database. This data is saved into a data extension in Marketing Cloud and then called into the emails dynamically.
Each time a change is made to the content, a new, updated file is dropped on NTO's SFTP. A proof email is then sent to business stakeholders for final approval.
Using Automation Studio, how can NTO ensure that the catalog stays up-to-date?
- A.Create a scheduled automation to import the file, and send proof emails each morning when changes were detected.
- B.Create a scheduled automation that runs every 15 minutes to import the file multiple times a day.
- C.Create a file drop automation to import the file when placed on the specified directory on the Enhanced SFTP.
- D.Create an API-driven process to put the data directly into the data extension when any data is changed.