# AI-102 — Question 301

**Type:** case_study
**Topics:** case_study, ai_technologies, product_creation, ecommerce, chatbot

## Question

Wide World Importers wants to leverage AI technologies to differentiate itself from its competitors.

Planned Changes:
- A product creation project to help employees create accessible and multilingual product entries while expediting product entry creation.
- A smart e-commerce project with Azure Cognitive Search to display products for customers to browse.
- A shopping-on-the-go project involving a chatbot for integration with smart speakers to support customers.

Business Requirements:
- Provide multilingual customer experience in English, Spanish, and Portuguese.
- Scale based on transaction volume for consistent performance.
- Minimize costs.

Governance and Security Requirements:
- Data storage and processing occur in U.S. data centers.
- Azure Cognitive Services must be inaccessible directly from the internet.

Accessibility Requirements:
- All images require relevant alt text.
- All videos need transcripts tied to the content and included in descriptions.
- Product descriptions, transcripts, and alt text must be in English, Spanish, and Portuguese.

Product Creation Requirements:
- Minimize employee time to create products and add assets.
- Remove the need for manual translations.

Smart E-Commerce Requirements:
- Ensure a solution SLA of 99.9% availability for searches and index writes.
- Provide search insights from images, manuals, and videos associated with products.
- Support autocomplete and suggestions for variants.
- Store all new insight data for later processing.
- Update the stock level index and product index hourly.

Shopping On-The-Go Requirements:
- Answer common questions.
- Support English, Spanish, and Portuguese interactions.
- Replace existing FAQ processes with centrally managed Q&A.
- Senior managers must publish updates. Employees must edit Q&A.
- Product displays must show warnings when stock levels are low or out of stock.

## Correct Answer

_See scenario._

**Reference:** Azure Cognitive Services — Translation and Search

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Source: https://hiexam.net/q/microsoft/AI-102/301  
Practice (tracked): https://hiexam.net/study/AI-102/practice